Next year Oberammergau, a small town in the Bavarian Alps, will host its once-a-decade Passion Play, but there are other reasons to sell this destination, ranging from UNESCO World Heritage-rated historic attractions to beautiful mountain scenery.

Why sell it now?

From May to October 2020, Oberammergau will host the once-a-decade Passion Play first performed in 1634. Combine it with Alpine walking, wellness treatments or driving between Bavaria’s historic landmarks — including Neuschwanstein, which inspired Disney’s Cinderella Castle.

Who to sell to

History buffs will enjoy exploring the medieval centres of Bamberg and Regensburg. They are UNESCO World Heritage sites, as is the restored Margravial Opera House in Bayreuth, a city whose summer festival celebrates Wagner operas.

Fans of outdoor activities may enjoy the Alpine hiking around Garmisch-Partenkirchen while the Danube Cycle Path is a flatter alternative for cyclists. For wine aficionados, a short break in Würzburg can be combined with one of the wine festivals held from May to September.

What to sell

With world-class museums, beer halls and quality restaurants, Munich is an attractive year-round city break destination. The Linderhof and Nymphenburg palaces are good suggestions for day excursions.

The Romantic Road, a scenic driving route between history-rich towns like Rothenburg ob der Tauber and Dinkelsbühl, is ideal for tasting local heritage and regional cuisine.

When to sell it

Summer is the time for enjoying Bavaria’s mountains, lakes and outdoor activities.

Autumn, though, can be unpredictable, particularly on high ground in the south. Once the ski season begins, pistes on the Zugspitze, Germany’s highest mountain, remain open into April.

Finding a room in Munich during the Oktoberfest can be tricky (and expensive). Beer lovers might enjoy the city’s Starkbierfest (March 13 to April 5) or Frühlingsfest (April 24 to May 10) instead.

Nuremburg is home to the world’s biggest Christmas market. Augsburg and Regensburg host attractive alternatives.

How to sell it

Munich is Bavaria’s principal point of entry but flights to Nuremburg or Frankfurt can save clients time on the ground when visiting cities such as Würzburg, Bamberg and Bayreuth.

Germany’s reliable rail network offers a chance to relax and enjoy the scenery between urban hubs.

Fly-drive breaks offers the chance to explore scenic routes like the German Alpine Road, Castle Road and the Limes Road (the frontier of the Roman Empire).

What’s new?

From February 3, Lufthansa will operate a new direct service, six days a week, between Newcastle and Munich (but the Glasgow to Munich summer flight will reduce to twice).

Leger Holidays has a new seven-day Chiemsee, Bavaria and Salzburg Winter Wonderland tour, departing February 10.

Where to book it

Fred Holidays offers a four-night Explore the Romantic Road fly-drive, landing in Frankfurt and departing from Munich. Priced from £999pp, the package includes flights, economy car rental and four-star accommodation with breakfast. The route includes Würzburg, ob der Tauber, Neuschwanstein and Oberammergau.