Trade reports positive forward bookings

by Laura Gelder

Despite the grim news of a third national lockdown in the UK, travel companies are reporting positive forward bookings.

Titan Travel’s inspirational Worldwide (long-haul) product tops its best-selling lists for 2021 and 2022 departures, with hot spots including Canada, Japan, Costa Rica and Africa.

The operator also reports that river cruising continues to prove popular, in particular its Majesty of the Danube itinerary, and UK short breaks are performing better than ever, with Devon, Cornwall, the Isle of Wight, South Wales, North Wales, The Jurassic Coast and Shakespeare Country among the most requested destinations.

G Adventures launched its Great Adventure Sale at the end of December and, despite the uncertainty of changing government advice, is seeing healthy bookings.  Brian Young, Managing Director at G Adventures, comments: “Now more than ever, travellers are needing something to look forward to, but flexibility is essential to help travellers feel confident to book.

“We're seeing destinations such as Asia and Central America performing well and our newly-launched European collection, which we designed specifically with UK travellers in mind, is doing very well - considering it's brand new to market.”

Operating accommodation in a very different region and sector, Michael O'Sullivan, General Manager at Windjammer Landing Villa Beach Resort, Saint Lucia, has seen an increase in big bookings: "Over the last few months, we have seen a growing trend in extended bookings, with people looking to work from the resort and spend more time on our beautiful island."

ABTA remains optimistic that 2021 will be the year of the travel agent after its latest report found that 20% more likely to use a travel professional now than before the pandemic. Two in five citied the security of a package holiday (41%) and the travel professional’s up-to-date advice (40%) as the main reasons. It also showed a rise in those looking to book a holiday in 2021, with 62% saying they hope to book a holiday abroad in the next six months.


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