Tampa Bay, on Florida’s sunny Gulf Coast, attracts thrill seekers and those looking for an adrenaline rush, but it also has a rich culture that inspires unique attractions and a diverse food scene.

Follow the Riverwalk

Take a gentle stroll along the Tampa Riverwalk and drink in the buzz of city life. On one side, restaurants go about serving leisurely lunches and art enthusiasts seek out the latest exhibit. On the other, the river invites paddleboarders and water bikers (think of a bike attached to a kayak). This 2.6 mile walkway extends along most of the downtown area. To pick up the pace, swap a walk for a bike ride or Segway tour. 

Smokey sights

Learn about Tampa Bay’s historic roots in Ybor City, once known as the ‘Cigar Capital of the World.’ A fusion of European, Spanish and Cuban culture, the Latin Quarter showcases the city’s diversity. Recommend clients start with a tour of the J.C. Newman Cigar Factory, considered the oldest family-owned cigar factory in America. Next, fuel up with some classic Cuban cuisine and finish off the evening with a Flamenco show. 

Time to Indulge

Whether it’s oysters at the waterfront Stone’s Throw, a traditional Cuban sandwich or a locally sourced dish from Sparkman Wharf’s newest flagship restaurant, there’s something for every craving. Room for dessert? A giant vegan cookie from the new Bake’ n Babes in Armature Works is a must. Craft beer enthusiasts can navigate Tampa Bay’s brewery boom with the Bay Crafted Pass, or swap a pint for a rooftop cocktail.

Reach new heights

Thrill seekers assemble! You can’t come to the Sunshine State without climbing aboard some adrenaline-pumping rides. Take on Tigris, the tallest launch coaster in Florida, or test the nerves on Iron Gwazi when it opens later this year as the tallest, steepest and fastest hybrid rollercoaster in North America. Cool off at Busch Gardens’® water park Adventure Island and make a splash on the new Solar Vortex.

Rest and recharge

If clients like a boutique-style hotel then newly-opened Hotel Haya in Ybor City is a good fit. Just minutes from Downtown but still in the Ybor historic neighbourhood, this property oozes both old charm and modern flair. For a more familiar feel, The JW Marriott Tampa Water Street brings a new level of luxury to the area, whilst Hyatt Place Tampa Downtown and Hyatt House Tampa Downtown are perfect for families.

Discover a rich history

The Tampa Bay CityPASS offers a saving of over £100 at some of Tampa Bay’s top attractions. Clients can use the pass to climb the tallest rides at Busch Gardens® Tampa Bay, see animals up close at The Florida Aquarium and ZooTampa at Lowry Park or visit the moon at the Museum of Science & Industry. The pass is valid for nine days and costs £91.59 for an adult and £81.83 for a child.