USA Discovery Program

The USA Discovery Program aims to help you sell the USA like never before! Covering the diverse destinations and experiences available in the USA the site can also be used as both a handy online reference for when you’re chatting with customers.

You can find straightforward information on regions and U.S. states and territories using the interactive map and drop down menu, as well as experiences and holiday themes to provide you with the confidence to cross-sell and up-sell.

By taking the training you can become a USA Specialist and receive official badges as a recognised qualification of expertise. Learn in your own time, at your own pace.

The USA Discovery Program integrates with Facebook and Twitter (#USAdiscoveryprog), as well as hosting an online knowledge forum and agent community for sharing information and asking questions.

Perks of the Program exclusive live events and webinars with partners direct from the USA, from video training sessions to live Q&As. Agents will also receive invitations to attend exclusive events and roadshows, prize giveaways and chances to participate in fam trips to the USA, such as the Brand USA Megafam.


Regional Expert: Know your Wyoming from your Wisconsin? Learn about all the regions, states and territories of the USA and complete each of the regional quizzes to earn your first badge.

Specialist experiences: In this course section you can become a specialist inWinter Sports; Big City Buzz; Great Outdoors; Music, Culture & Heritage: Coastal Escapes; Fly-Drives; Food & Drink; Family Holidays; Luxury Specialist; National Parks Specialist.

Extra learning: Get your teeth into specialist courses on Las Vegas, Santa Monica, Utah, Portland, Denver, Kentucky, Florida's Paradise Coast, Philadelphia, Lake Tahoe, Alamo Car Hire, Budget Car Hire, Avis Car Hire, Montana, Tri-Valley (San Francisco bay), Greater Palm Springs, Macerich Shopping Centers & Fashion Outlets, San Diego and Universal Studios Hollywood

Go back